What's more shocking?
90% of the 10% who do "look after themselves" end up failing at their initial health and fitness goals in the long run. This leaves 1 in every hundred people "fit and healthy". No joke.
The major obstacle, you might think, must be food and exercise, right?
WRONG.
The reason that so many people fail to reach their ideal health and fitness goals is because:
a) Unrealistic expectation and lack of commitment (completely psychological)
b) A lack of sound advice and knowledge (too many "gurus" with contradicting stories)
c) Cheat psychology (wanting the quick-fix)
So when you see a commercial on TV or a marketing campaign focused on getting you fit, do not fall into the sales traps of the corporate fitness "gurus" who spend billions each year on learning how to take your money.
Health and fitness is simple:
- Find good information and advice suited to you personally
- Follow through with accountability to ensure your success
This is a matter of what you eat, how you eat it and what exercises you engage in etc. But the major, MAJOR obstacle is truly getting the two steps above right in the first place. You can achieve this by finding someone fit and healthy (preferably a professional), getting their advice on your situation and getting a group of like-minded people to form a "social-group-network" which is going to hold you to your goals.
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